Technology and camera company behind Snapchat, providing multimedia messaging app and augmented reality experiences.
Profile & Fundamentals
Snap: Company identity, ownership, reported financial performance, balance sheets, and corporate actions.
Profile & Fundamentals
Snap Profile & Fundamentals
Examine company identity, ownership, reported performance, valuation, balance-sheet resilience, dividends, buybacks, and material corporate events.
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Company and Market Context
Company Profile & Ownership
Snap Inc. operates as a technology company in North America, Europe, and internationally. The company offers Snapchat, a visual messaging application with various tabs, such as camera, visual messaging, snap map, stories, and spotlight that enable people to communicate visually through short videos and snaps. It also provides Snapchat+, Lens+, and Snapchat Platinum, a subscription service that provides subscribers access to exclusive, experimental, and pre-release features; Spectacles, an augmented reality (AR) glasses; and advertising products, including AR ads and Snap ads comprises a single image or video ads, collection ads, dynamic ads, story ads, commercials, sponsored snaps, and promoted places. In addition, the company offers campaign management and delivery, an advertising platform that provides automated, sophisticated, and scalable ad buying and campaign management; and measuring advertising effectiveness solutions. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.
Company profile record
Snap Inc
Common Stock · Communication Services · Interactive Media & Services
Company
- Company / asset
- Snap Inc
- Security type
- Common Stock
- Sector
- Communication Services
- Industry
- Interactive Media & Services
- HQ
- 🇺🇸 United States
- Head office
- 3000 31st Street, Santa Monica, CA, United States, 90405
Leadership & scale
- Chief executive
- Mr. Evan T. Spiegel
- CEO year born
- 1991
- Full-time employees
- 5.3K
- Fiscal year end
- December
- IPO date
- 2017-03-02
Fundamentals snapshot
- Market Cap
- USD 9.7B
- P/E
- --
- Revenue (Q2 26)
- USD 1.6B
- Profit (Q2 26)
- USD -164.0M
- Dividend Yield
- --
- Revenue (FY 25)
- USD 5.9B
- Shares in public float
- 1.1B
- Insider ownership
- 22.98%
Reporting & identifiers
- Symbol
- SNAP.NYSE
- Listing
- 🇺🇸 United States | Dividend Tax: 30%
- Ticker Currency
- USD
- Income Statement Currency
- USD
- Balance Sheet Currency
- USD
- Cash Flow Currency
- USD
- EPS Currency
- USD
- Contract Type
- SPOT
- ISIN
- US83304A1060
- Asset ID
- equity_0172839b-35e4-5ffa-8e68-078f79726ed3
Ownership
Shares Outstanding
Latest: 1.7B | Max: 1.7B | Min: 1.2B
Latest reported ownership snapshot
As of Oct 1, 2026Float Shares
66.28%
1.1B latest reported shares
Insider Ownership
22.98%
Latest reported insider stake
Short Float
0.09%
Latest reported short interest / float
Top Holders
Source tablesView ownership tables
Shares Outstanding
Annual reported shares outstanding; up to 10 reporting dates.
Scroll the table to see every column.
| Reporting date | Shares outstanding |
|---|---|
| 2017-01-01 | 1,249,917,900 |
| 2018-01-01 | 1,324,858,000 |
| 2019-01-01 | 1,409,519,000 |
| 2020-01-01 | 1,484,277,000 |
| 2021-01-01 | 1,668,879,000 |
| 2022-01-01 | 1,573,883,000 |
| 2023-01-01 | 1,638,714,000 |
| 2024-01-01 | 1,717,119,000 |
| 2025-01-01 | 1,720,347,000 |
| 2026-01-01 | 1,675,483,000 |
Top Holders
Available reported ownership records.
Scroll the table to see every column.
| Holder | Shares | Ownership | Reported date |
|---|---|---|---|
| FMR Inc | 88,742,006 | 5.28% | 2026-03-31 |
| Vanguard Capital Management, LLC | 47,691,669 | 2.83% | 2026-03-31 |
| BlackRock Inc | 47,260,138 | 2.81% | 2026-03-31 |
| Vanguard Portfolio Management, LLC | 46,645,185 | 2.77% | 2026-03-31 |
| Vanguard MStar Total Stk Mkt Idx Invest | 33,491,982 | 1.99% | 2026-08-31 |
| Irenic Capital Management LP | 30,000,000 | 1.78% | 2026-03-31 |
| JPMorgan Chase & Co | 26,503,927 | 1.58% | 2026-03-31 |
| Acadian Asset Management LLC | 25,033,425 | 1.49% | 2026-03-31 |
| Vanguard Small Cap Index | 24,215,123 | 1.44% | 2026-08-31 |
| Two Sigma Investments LLC | 20,408,453 | 1.21% | 2026-06-30 |
| UBS Group AG | 19,324,304 | 1.15% | 2026-03-31 |
| Vanguard MStar Small Cap Value Index | 15,375,850 | 0.91% | 2026-08-31 |
| State Street Corp | 15,122,756 | 0.9% | 2026-03-31 |
| Geode Capital Management, LLC | 13,769,854 | 0.82% | 2026-03-31 |
| AQR Capital Management LLC | 11,417,319 | 0.68% | 2026-03-31 |
Earnings, Profitability & Valuation
Earnings, Profitability & Valuation
Earnings & Revenue
Earnings and Revenue Trajectory
AI Review
Snap's top-line financial performance is showing genuine recovery, with trailing twelve-month revenue reaching $6.35 billion through mid-2026. The real driver behind this improvement is not broad advertising growth, but high-margin consumer subscriptions through Snapchat+, which surged 85% in recent quarters, alongside rebuilt automated ad tools. Operating losses have narrowed substantially as management froze headcounts. However, a major gap remains between optical cash flow and true accounting profitability. The company generated $706 million in trailing free cash flow while still recording a GAAP net loss of $311 million, largely because it adds back over $1.0 billion in non-cash stock compensation.
Snap's top-line financial performance is showing genuine recovery, with trailing twelve-month revenue reaching $6.35 billion through mid-2026. The real driver behind this improvement is not broad advertising growth, but high-margin consumer subscriptions through Snapchat+, which surged 85% in recent quarters, alongside rebuilt automated ad tools. Operating losses have narrowed substantially as management froze headcounts. However, a major gap remains between optical cash flow and true accounting profitability. The company generated $706 million in trailing free cash flow while still recording a GAAP net loss of $311 million, largely because it adds back over $1.0 billion in non-cash stock compensation.
Revenue, Net Income, and Free Cash Flow
Latest: USD 5.9B | Max: USD 5.9B | Min: USD -3.4B
Valuation
P/E Ratio (TTM)iPublished valuation snapshots use the earnings basis recorded with each observation. Source tables retain that basis.
Latest: --
No history available.
Profitability & Margins
Margins and Operating Efficiency
AI Review
Gross margins have staged a solid rebound toward 58%, benefiting from renegotiated cloud hosting contracts and the rapid expansion of high-margin software subscription revenues. This proves that product-level unit economics improve significantly as incremental revenue requires negligible additional physical bandwidth. Nevertheless, converting gross margin into positive bottom-line earnings remains blocked by corporate overhead. Negative operating margins of roughly -9% reflect heavy engineering payroll and platform compliance costs. True operating margin expansion will remain constrained until advertising revenue density outpaces ongoing stock-based compensation overhead and speculative hardware R&D investments.
Gross margins have staged a solid rebound toward 58%, benefiting from renegotiated cloud hosting contracts and the rapid expansion of high-margin software subscription revenues. This proves that product-level unit economics improve significantly as incremental revenue requires negligible additional physical bandwidth. Nevertheless, converting gross margin into positive bottom-line earnings remains blocked by corporate overhead. Negative operating margins of roughly -9% reflect heavy engineering payroll and platform compliance costs. True operating margin expansion will remain constrained until advertising revenue density outpaces ongoing stock-based compensation overhead and speculative hardware R&D investments.
Profitability Margins
Latest: 55.0% | Max: 60.6% | Min: <-100.0%
Latest Profitability Ratios as of 2025-12-31
Gross Margin
55.0%
Gross profit / revenue
Operating Margin
-9.0%
Operating income / revenue
Net Margin
-7.8%
Net income / revenue
FCF Margin
7.4%
Free cash flow / revenue
Source tablesView earnings, profitability & valuation tables
Revenue, Net Income, and Free Cash Flow
Annual reported results, using the source statement's recorded USD conversion. Up to 10 reporting periods; missing values are not estimated.
Scroll the table to see every column.
| Period end | Revenue (USD) | Net income (USD) | Free cash flow (USD) |
|---|---|---|---|
| 2016-12-31 | 404,482,000 | -514,643,000 | -678,258,000 |
| 2017-12-31 | 824,949,000 | -3,445,066,000 | -819,185,000 |
| 2018-12-31 | 1,180,446,000 | -1,255,911,000 | -810,166,000 |
| 2019-12-31 | 1,715,534,000 | -1,033,660,000 | -341,436,000 |
| 2020-12-31 | 2,506,626,000 | -944,839,000 | -225,476,000 |
| 2021-12-31 | 4,117,048,000 | -487,955,000 | 223,005,000 |
| 2022-12-31 | 4,601,847,000 | -1,429,653,000 | 55,308,000 |
| 2023-12-31 | 4,606,115,000 | -1,322,485,000 | 34,794,000 |
| 2024-12-31 | 5,361,398,000 | -697,856,000 | 218,654,000 |
| 2025-12-31 | 5,931,447,000 | -460,489,000 | 437,189,000 |
Published P/E Ratio
Published valuation snapshots retain each observation's earnings basis.
No reported records are available in this preview.
Profitability Margins
Matching annual reporting dates. Values are percentages.
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| Period end | Gross margin (%) | Operating margin (%) | Net margin (%) | Free cash flow margin (%) |
|---|---|---|---|---|
| 2016-12-31 | -11.66 | -128.65 | -127.24 | -167.69 |
| 2017-12-31 | 13.03 | -422.52 | -417.61 | -99.3 |
| 2018-12-31 | 32.33 | -107.46 | -106.39 | -68.63 |
| 2019-12-31 | 47.78 | -64.31 | -60.25 | -19.9 |
| 2020-12-31 | 52.82 | -34.39 | -37.69 | -9 |
| 2021-12-31 | 57.49 | -17.05 | -11.85 | 5.42 |
| 2022-12-31 | 60.55 | -30.32 | -31.07 | 1.2 |
| 2023-12-31 | 54.1 | -30.36 | -28.71 | 0.76 |
| 2024-12-31 | 53.85 | -14.68 | -13.02 | 4.08 |
| 2025-12-31 | 54.97 | -8.97 | -7.76 | 7.37 |
Public data excerpt created by iPulse AI and published by Future Edge Group FZE. Source: eodhd. Snapshot retrieved 2026-09-29.
Use is subject to the iPulse AI Terms of Service and applicable source rights. Missing inputs are not estimated. Full access includes the remaining records, research and interactive tools.
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