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9992.HKEX
Pop Mart
Consumer Discretionary · Leisure Products

Chinese designer toy and pop-culture retailer monetizing character intellectual property through blind boxes and collectible products.

HQ: ChinaListed: Hong Kong

Profile & Fundamentals

Pop Mart: Company identity, ownership, reported financial performance, balance sheets, and corporate actions.

Profile & Fundamentals

Pop Mart Profile & Fundamentals

Examine company identity, ownership, reported performance, valuation, balance-sheet resilience, dividends, buybacks, and material corporate events.

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Profile & Fundamentals contents

Company and Market Context

Company Profile & Ownership

Pop Mart International Group Limited, an investment holding company, designs, develops, and sells pop toys in the People's Republic of China, Hong Kong, Macau, Taiwan, and internationally. The company offers blind boxes. It sells its products through a network of retail stores and roboshops; online channels, including Tmall flagship store, DouYin, Pop Draw, and other online channels; and wholesale channels and others. The company also provides internet technology, customer, and technology development services; and operates playgrounds, as well as engages in investment and exhibition activities. Pop Mart International Group Limited was founded in 2010 and is headquartered in Beijing, the People's Republic of China.

9992.HKEX

Company profile record

Pop Mart International Group Ltd

Common Stock · Consumer Discretionary · Leisure Products

Official website

Company

Company / asset
Pop Mart International Group Ltd
Security type
Common Stock
Sector
Consumer Discretionary
Industry
Leisure Products
HQ
🇨🇳 China
Head office
Puxiang Center, Beijing, China, 100102

Leadership & scale

Chief executive
Mr. Ning Wang
CEO year born
1988
Full-time employees
12.1K
Fiscal year end
December

Fundamentals snapshot

Updated 2026-09-30
Market Cap
HKD 200.0B
P/E
9.1x
Revenue (Q2 26)
CNY 16.9B
Profit (Q2 26)
CNY 5.0B
Dividend Yield
1.8%
Revenue (FY 25)
CNY 36.2B
Shares in public float
652M
Insider ownership
50%

Reporting & identifiers

Symbol
9992.HKEX
Listing
🇭🇰 Hong Kong | Dividend Tax: 0%
Ticker Currency
HKD
Income Statement Currency
CNY
Balance Sheet Currency
CNY
Cash Flow Currency
CNY
EPS Currency
CNY
Contract Type
SPOT
ISIN
KYG7170M1033
Asset ID
equity_804a2def-b0be-59de-ae2c-48ecef21117b

Ownership

Shares Outstanding

Latest: 1.3B | Max: 1.4B | Min: 1.2B

Shares Outstanding
1.7B1.3B870.4M435.2M0.00
1.3B
'17
'19
'21
'23
'25
'26

Latest reported ownership snapshot

As of Oct 1, 2026

Float Shares

49.10%

652.0M latest reported shares

Insider Ownership

50.00%

Latest reported insider stake

Short Float

--

Latest reported short interest / float

Source tablesView ownership tables

Shares Outstanding

Annual reported shares outstanding; up to 10 reporting dates.

Scroll the table to see every column.

Shares outstanding — reported values
Reporting dateShares outstanding
2017-01-011,381,580,400
2018-01-011,381,580,400
2019-01-011,154,566,000
2020-01-011,271,703,000
2021-01-011,379,071,000
2022-01-011,356,160,000
2023-01-011,335,505,000
2024-01-011,333,059,000
2025-01-011,342,942,000
2026-01-011,327,866,000

Top Holders

Available reported ownership records.

No reported records are available in this preview.

Earnings, Profitability & Valuation

Earnings, Profitability & Valuation

Earnings & Revenue

Earnings and Revenue Trajectory

AI Review

Pop Mart's financial performance demonstrates an impressive operational transition from explosive viral expansion into stable, cash-generative maturity. Full-year 2025 revenue surged over 180% to 36.2 billion Renminbi, driven by global craze-level demand. For the first half of 2026, revenue growth moderated to a still-robust 23.8% at 17.17 billion Renminbi, while net profit rose 10.1% to 5.04 billion Renminbi. Beneath this headline slowdown lies an encouraging story of product diversification. Strong mainland membership repeat sales and secondary character growth offset an 11% overseas sales decline, proving the business is not a fragile one-character vendor. Operating cash flows remain exceptionally healthy, funding corporate expansion internally.

Revenue, Net Income, and Free Cash Flow

Latest: CNY 36.2B | Max: CNY 36.2B | Min: CNY 1.6M

RevenueFree Cash FlowNet Income
CNY 45.6BCNY 34.2BCNY 22.8BCNY 11.4BCNY 0.00
158.1M
3.8M
1.6M
1.7B
397.4M
451.1M
4.5B
444.8M
854.3M
6.3B
1.6B
1.1B
36.2B
9.7B
12.4B
'17
'19
'21
'23
'25

Valuation

P/E Ratio (TTM)iPublished valuation snapshots use the earnings basis recorded with each observation. Source tables retain that basis.

Latest: 15x

67x50x33x17x0x
15x
'21'24'25

Profitability & Margins

Margins and Operating Efficiency

AI Review

The company commands rare pricing power within consumer retail, defending gross profit margins near 70%. In fiscal 2025, operating margins peaked above 45% during the viral crest of plush sales. For the first half of 2026, gross margins held firm at 69.7%, although adjusted net margins adjusted toward 30% due to overseas investments. This margin resilience demonstrates that customers purchase emotional brand connection rather than cheap plastic toys. While foreign store opening expenses and export shipping duties create modest near-term overhead, the underlying unit profitability provides an immense cushion against rising costs and inflationary pressures.

Profitability Margins

Latest: 72.1% | Max: 72.1% | Min: 1.0%

Gross MarginOperating MarginNet Margin
90.9%68.1%45.4%22.7%0.0%
47.6%
2.8%
1.0%
64.8%
35.6%
26.8%
61.4%
25.6%
19.0%
61.3%
19.5%
17.2%
72.1%
45.5%
34.4%
'17
'19
'21
'23
'25

Latest Profitability Ratios as of 2025-12-31

Gross Margin

72.1%

Gross profit / revenue

Operating Margin

45.5%

Operating income / revenue

Net Margin

34.4%

Net income / revenue

FCF Margin

26.7%

Free cash flow / revenue

Source tablesView earnings, profitability & valuation tables

Revenue, Net Income, and Free Cash Flow

Annual reported results, using the source statement's recorded USD conversion. Up to 10 reporting periods; missing values are not estimated.

Scroll the table to see every column.

Annual earnings and cash flow
Period endRevenue (USD)Net income (USD)Free cash flow (USD)
2017-12-3124,281,720.43241,013.82590,541.94
2018-12-3174,783,575.5814,465,261.6321,076,327.62
2019-12-31241,872,701.1564,815,804.657,103,924.71
2020-12-31384,911,332.3180,169,218.9969,460,963.09
2021-12-31706,077,201.26134,330,031.4569,933,427.2
2022-12-31669,177,391.368,936,231.8881,680,233.77
2023-12-31806,786,427.66138,584,379226,484,782.82
2024-12-311,677,959,974.26402,248,777.35583,922,873.75
2025-12-315,173,010,586.551,780,406,294.711,383,400,587.98

Published P/E Ratio

Published valuation snapshots retain each observation's earnings basis.

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Published valuation snapshots
Period endP/E (times earnings)Earnings basis
2025-12-3114.77Trailing four quarters
2024-12-3128.22Trailing four quarters
2022-12-3149.92Annual net income
2021-12-3158.83Annual net income

Profitability Margins

Matching annual reporting dates. Values are percentages.

Scroll the table to see every column.

Annual profitability margins
Period endGross margin (%)Operating margin (%)Net margin (%)Free cash flow margin (%)
2017-12-3147.612.770.992.43
2018-12-3157.9225.9719.3428.18
2019-12-3164.7735.5726.823.61
2020-12-3163.4228.620.8318.05
2021-12-3161.4325.619.029.9
2022-12-3157.4912.6310.312.21
2023-12-3161.3219.5317.1828.07
2024-12-3166.7931.8623.9734.8
2025-12-3172.145.5334.4226.74

Public data excerpt created by iPulse AI and published by Future Edge Group FZE. Source: eodhd. Snapshot retrieved 2026-10-01.

Use is subject to the iPulse AI Terms of Service and applicable source rights. Missing inputs are not estimated. Full access includes the remaining records, research and interactive tools.

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