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Haier Smart Home logo
6690.HKEX
Haier Smart Home
Consumer Discretionary · Home Furnishings

Haier Smart Home Co., Ltd. engages in the research, development, production, and sales of smart home appliances.

HQ: ChinaListed: Hong Kong

Profile & Fundamentals

Haier Smart Home: Company identity, ownership, reported financial performance, balance sheets, and corporate actions.

Profile & Fundamentals

Haier Smart Home Profile & Fundamentals

Examine company identity, ownership, reported performance, valuation, balance-sheet resilience, dividends, buybacks, and material corporate events.

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Profile & Fundamentals contents

Company and Market Context

Company Profile & Ownership

Haier Smart Home Co., Ltd. engages in the research, development, production, and sales of smart home appliances. It operates through five segments: Home Cooking Solutions; Air Energy Solutions; Household Laundry and Care of Washing Machines and Dyers; Whole-Home Water Solutions; and Other Businesses. The company provides refrigerators/freezers, air conditioners, water heaters, laundry equipment, kitchen and small appliances, and smart home solutions. It also offers logistics services, fluorine-free refrigerators, dishwashers and gas stoves, communications and network engineering technologies, and industrial product design and prototype production services; manufacture and sale of plastic parts, precise plastics, plastic powder and sheet, and coatings; assembly and sales of plastics and electronics products; wholesale and retail of medical equipment; and develops and sells software and information product. In addition, the company engages in the sale of digital products, international freight forwarding; software development; technological development; IoT technology and application services; scientific research and technical service; and residential interior decoration, professional construction works, and equipment installation. Further, it offers urban distribution and transportation services; import and export of goods, technology, and food business; professional cleaning; waste treatment; professional cleaning and daily necessities; and energy saving technology. Additionally, the company is involved in house leasing and maintenance; venture capital investment and consultation; smart bathroom; air-conditioning equipment manufacturing; software development; research, development, and sales of lighting appliances; and lease and commercial business services. The company was formerly known as Qingdao Haier Co., Ltd. and changed its name to Haier Smart Home Co., Ltd. in June 2019. Haier Smart Home Co., Ltd. was founded in 1984 and is headquartered in Qingdao, China.

6690.HKEX

Company profile record

Haier Smart Home Co Ltd

Common Stock · Consumer Discretionary · Home Furnishings

Official website

Company

Company / asset
Haier Smart Home Co Ltd
Security type
Common Stock
Sector
Consumer Discretionary
Industry
Home Furnishings
HQ
🇨🇳 China
Head office
Haier Information Industry Park, Qingdao, China

Leadership & scale

Chief executive
Mr. Huagang Li
CEO year born
1969
Full-time employees
135K
Fiscal year end
December

Fundamentals snapshot

Updated 2026-09-23
Market Cap
HKD 182.2B
P/E
9.1x
Revenue (Q2 26)
CNY 78.1B
Profit (Q2 26)
CNY 5.7B
Dividend Yield
6.6%
Revenue (FY 25)
CNY 302.3B
Shares in public float
5.5B
Insider ownership
19%

Reporting & identifiers

Symbol
6690.HKEX
Listing
🇭🇰 Hong Kong | Dividend Tax: 0%
Ticker Currency
HKD
Income Statement Currency
CNY
Balance Sheet Currency
CNY
Cash Flow Currency
CNY
EPS Currency
CNY
Contract Type
SPOT
ISIN
CNE1000048K8
Asset ID
equity_78949a37-2de6-5bab-a465-05a33a4f8eaa

Ownership

Shares Outstanding

Latest: 9.1B | Max: 9.4B | Min: 4.9B

Shares Outstanding
11.8B8.9B5.9B3.0B0.00
9.1B
'17
'19
'21
'23
'25
'26

Latest reported ownership snapshot

As of Oct 1, 2026

Float Shares

60.31%

5.5B latest reported shares

Insider Ownership

19.00%

Latest reported insider stake

Short Float

--

Latest reported short interest / float

Source tablesView ownership tables

Shares Outstanding

Annual reported shares outstanding; up to 10 reporting dates.

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Shares outstanding — reported values
Reporting dateShares outstanding
2017-01-016,093,656,900
2018-01-014,949,982,700
2019-01-016,364,056,700
2020-01-018,756,832,500
2021-01-019,255,381,300
2022-01-019,370,015,000
2023-01-019,318,701,600
2024-01-019,384,063,300
2025-01-019,378,021,000
2026-01-019,136,938,000

Top Holders

Available reported ownership records.

No reported records are available in this preview.

Earnings, Profitability & Valuation

Earnings, Profitability & Valuation

Earnings & Revenue

Earnings and Revenue Trajectory

AI Review

The latest financial statements reveal an underlying business that is far steadier than headline earnings suggest. For fiscal 2025, global revenue surpassed CNY 302 billion while net profit reached a record CNY 19.55 billion. First-half 2026 results appeared to show a sharp profit drop of roughly 14%. However, forensic examination reveals that non-operating currency translation losses accounted for almost the entire decline, while underlying gross profit dropped by only 1.3%. Operating cash flow remained exceptionally robust, easily exceeding accounting profits. This cash generation confirms that day-to-day operations remain healthy, insulated by recurring appliance replacement purchases rather than speculative real estate activity.

Revenue, Net Income, and Free Cash Flow

Latest: CNY 302.3B | Max: CNY 302.3B | Min: CNY 5.0B

RevenueFree Cash FlowNet Income
CNY 381.0BCNY 285.7BCNY 190.5BCNY 95.2BCNY 0.00
302.3B
17.3B
19.6B
'16
'18
'20
'22
'24
'25

Valuation

P/E Ratio (TTM)iPublished valuation snapshots use the earnings basis recorded with each observation. Source tables retain that basis.

Latest: 11x

20x15x10x5x0x
19x
12x
11x
'21'23'25

Profitability & Margins

Margins and Operating Efficiency

AI Review

Consolidated gross margins held steady near 26.7%, while operating margins remained resilient at 7.85%. Although elevated prices for copper, plastic resins, and international freight created periodic cost pressure, strong pricing power from the premium Casarte brand successfully defended domestic profitability against industry price wars. While overseas operating margins currently trail domestic benchmarks due to higher Western labor overhead, ongoing factory automation and digital supply-chain optimization are narrowing the gap. The long-term margin story is one of structural product-mix improvement overcoming temporary macroeconomic and cost inflation headwinds.

Profitability Margins

Latest: 26.7% | Max: 31.3% | Min: 4.1%

Gross MarginOperating MarginNet Margin
39.5%29.6%19.7%9.9%0.0%
26.7%
7.8%
6.5%
'16
'18
'20
'22
'24
'25

Latest Profitability Ratios as of 2025-12-31

Gross Margin

26.7%

Gross profit / revenue

Operating Margin

7.8%

Operating income / revenue

Net Margin

6.5%

Net income / revenue

FCF Margin

5.7%

Free cash flow / revenue

Source tablesView earnings, profitability & valuation tables

Revenue, Net Income, and Free Cash Flow

Annual reported results, using the source statement's recorded USD conversion. Up to 10 reporting periods; missing values are not estimated.

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Annual earnings and cash flow
Period endRevenue (USD)Net income (USD)Free cash flow (USD)
2016-12-3115,363,332,284649,890,611.61704,092,280.77
2017-12-3124,463,051,752.531,063,869,788.171,861,663,151.31
2018-12-3126,644,848,871.511,081,428,612.651,769,944,248.84
2019-12-3128,845,112,536.781,772,182,832.91,277,088,777.59
2020-12-3132,117,277,350.541,360,356,669.981,504,653,552.99
2021-12-3135,779,267,864.472,056,421,464.942,477,548,991.19
2022-12-3135,291,820,821.742,132,181,849.711,731,743,658.7
2023-12-3133,473,467,739.952,125,046,740.722,162,739,212.68
2024-12-3136,805,820,463.322,411,984,555.982,119,887,387.39
2025-12-3143,254,189,413.452,797,252,932.762,478,798,998.57

Published P/E Ratio

Published valuation snapshots retain each observation's earnings basis.

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Published valuation snapshots
Period endP/E (times earnings)Earnings basis
2025-12-3110.73Trailing four quarters
2024-12-3113.15Trailing four quarters
2023-12-3111.53Trailing four quarters
2022-12-3114.97Annual net income
2021-12-3118.98Annual net income

Profitability Margins

Matching annual reporting dates. Values are percentages.

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Annual profitability margins
Period endGross margin (%)Operating margin (%)Net margin (%)Free cash flow margin (%)
2016-12-3131.025.984.234.58
2017-12-31316.354.357.61
2018-12-31296.214.066.64
2019-12-3129.837.26.144.43
2020-12-3129.686.484.244.68
2021-12-3131.236.985.756.92
2022-12-3131.337.336.044.91
2023-12-3131.097.66.356.46
2024-12-3127.88.016.555.76
2025-12-3126.667.856.475.73

Public data excerpt created by iPulse AI and published by Future Edge Group FZE. Source: eodhd. Snapshot retrieved 2026-09-24.

Use is subject to the iPulse AI Terms of Service and applicable source rights. Missing inputs are not estimated. Full access includes the remaining records, research and interactive tools.

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